BD – MARKETING

The Bachelor in Marketing program is designed to equip students with the essential skills and knowledge to excel in the dynamic world of marketing. The program combines both theoretical frameworks and practical applications, focusing on key areas such as consumer behavior, digital marketing, strategic branding, market research, and marketing communication. Graduates will be prepared to drive business growth through creative and data-driven marketing strategies, and they will be capable of adapting to the evolving trends in the global marketplace.